Explore

Ride A Cervelo For Maximum Speed

Ride a top-notch Cervelo Bicycle from Rubber Soul!

If you have an insatiable appetite for speed, feast your eyes on the Cervelo line! These land-rockets are constructed to get you to the finish line fast with state-of-the-art materials, top-tech engineering and exceptional aerodynamics. Race over to Rubber Soul Bicycles and check out these amazing bikes!

Like Your Bike? You Need A Custom Fit By Our Experts

Retül Dynamic 3D Motion Technology Creates the Ultimate Bike Fit System

Getting a proper fit on your bicycle is the most important aspect of your riding experience. A proper fit is the difference between success or failure on a bicycle, providing dramatic gains in speed and efficiency. Rubber Soul Bicycles is the only Retul-certified fitter in the entire Central Valley of California.

Rubber Soul Bicycles has two Retül-certified specialists on staff providing custom-fitting on the Dynamic 3D Retül fit system. Come visit us to see how it works, or call us to schedule an appointment.

GURU DFU™  (Dynamic Fit System) Adjusts Fit to the Millimeter Without Rider Ever Leaving the Bike

After two years of testing and engineering, GURU Cycles Inc. has finalized the development of the first computerized robotic assisted bicycle fitting system. With their patented drivetrain, motors, actuators and proprietary software; Guru has revolutionized the fit process by drastically increasing efficiency and by creating an interactive experience for the client.

Stop by Rubber Soul Bicycles today and check out the GURU DFU in action!

 

Rubber Soul: Family Owned, Family Friendly

Searching for a locally owned, family oriented bicycle shop? Look no further than Rubber Soul Bicycles.

At Rubber Soul, we love helping your family as much as our own with the right bicycles, helmets and gear so you and your little ones can pedal to a lifetime of health, happiness and fun.

 

Fresno Current Weather Conditions

Like Rubber Soul Bicycles on Facebook

Feature Items

Cannondale Women's Slice 5 105
Cannondale Women's Slice 5 105 - 2013

Rocket down the course exploiting the advantages of a truly aero bicycle with Cannondale's Women's Slice 5 105. It boasts a featherweight carbon… [more]

Cannondale Synapse 6 Tiagra T
Cannondale Synapse 6 Tiagra T - 2013

Cannondale's Synapse 6 Tiagra T charges up hills as if floating on air and flys down the other side! You'll love the lively feel of the lightweight… [more]

Cannondale Slice 5 105
Cannondale Slice 5 105 - 2013

Rocket down the course exploiting the advantages of a truly aero bicycle on Cannondale's Slice 5 105. It boasts a featherweight carbon frame and fork… [more]

Cannondale Women's Trail 7
Cannondale Women's Trail 7 - 2013

From dirt trails to in-town commutes, Cannondale's sweet Women's Trail 7 will put a smile on your face! Its strong aluminum frame and 100mm-travel… [more]

Cannondale Women's Synapse 6 Tiagra T
Cannondale Women's Synapse 6 Tiagra T - 2013

Cannondale's Women's Synapse 6 Tiagra floats up hills and flys down them thanks to the comfortable, relaxed body positioning. You'll love the lively… [more]

Cannondale Women's Synapse 8 2300
Cannondale Women's Synapse 8 2300 - 2013

Feel the wind on your face as the miles roll by on Cannondale's fast, comfortable Women's Synapse 8 2300. You'll love the lively feel of the… [more]

Trek Madone 5.2  C
Trek Madone 5.2 C - 2013
Product Rating
 
5.0 stars
 (1 Review)

Trek's Madone 5 Series is a feature-packed, race-ready platform with an aero advantage. Crafted from Trek's renowned OCLV Carbon, this road rocket… [more]